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Aurora was founded in Brooklyn, New York, in 1950 and initially manufactured plastic kits of cars, planes, ships and figures. Small scale slot cars (advertized as H0 (1/87th) scale, but in fact slightly bigger) were added to the range in 1960 and became very successful. In the late 1960s, Aurora began to cooperate with Faller from Germany, who offered a similar slot car system. Around the same time, the company introduced the "Cigarbox" miniature cars, a combination of plastic bodies known from the slot car series with diecast chassis. In order to compete with Mattel's similarly sized Hot Wheels and the "Superfast" series by Matchbox, these models later got thin low-friction wheels and metallic colours and were marketed under the "Speedline" name. Production of this range, as well as of the slot cars, was moved to Singapore in the early 1970s. The company then got into financial problems and had to sell the kits section to one-time rival Monogram in 1977, and the last slot cars were produced in 1983. In Western Germany and Switzerland, Aurora slot cars were distributed by Faller and sold as Faller products from 1975 until the stocks were cleared in 1985.

Model manufacturer: Aurora

  Lola GT
red/white; United Kingdom 1963
Aurora (USA), article no. 6106
plastic, scale 1:64; acquired 2013
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